The Art of Doing Nothing

The Art of Doing Nothing

I surveyed startup and compared their lifestyle with business people. The business people had the lifestyle the people in startup so dearly wanted. Why? Well, they spent about less than 40 hours a week working and the rest of us at their leisure whereas the startup plotted most people in the startup spent 8 hours at their leisure time a week and the rest was either working or certain fields like working.

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Choosing A Digital Marketing Agency? Watch For These 10 Red Flags.

Choosing A Digital Marketing Agency? Watch For These Red Flags.

There is no easy way to find a good digital marketing agency nowadays and it takes some due diligence to find a good one. A lot of quantitative rather than qualitative. You need to find an agency that can co-op with your company culture that knowing your business with an affordable and relevant budget. Even you know a lot of them that can help you out in the market but you need to beware some red flags before signed the contract with them. It doesn’t matter either is it large or small agency as long the requirement met.

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Why chatbot is important for your business and customer experience?

Chatbot

Facebook Messenger chatbots will be the next big marketing trend in 2018 and beyond. There is a bright future expected by the chatbots. More than 4.1 billion people are active on Facebook Messenger every month, so why not monetize this platform as part of your client’s social media marketing strategy? 2 billion people that business-related messages are sent through Facebook Messenger chats according to Facebook IQ. The good news is the chatbot trend is not weakening since 2017.

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How much should I pay to build an app?

Good Fast Cheap

A business in motion must be mobile first. Why? There are a few of reasons about this. First, the mobile leverage industry transformations that enable the internet of things whereby global machine to machine connections will increase from 2 billion in 2011 to 18 billion at the end of 2022 [1]. Second, it transforms the value chain and business operations whereby mobile is primary. 91% of mobile users keep their devices within arm’s reach 100% of the time [2]. Third, it delivers a contextually relevant experience. Insights from mobile data provide new opportunities. 73% of mobile shoppers take action after receiving a location-based message [3]. Fourth, it’s drive revenue and productivity. Mobile is about transacting. 96% year to year increase in mobile cyber Monday sales between 2012 and 2011 [4]. Fifth, it deepens engagement. Mobile must create a continuous brand experience. 90% of users use multiple screens as channels come together to create integrated experiences [5].

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Validating your idea & MVP for pre seed funding.

Validating your idea & MVP for pre seed funding.

Cradle, our godfather…

Last 5 months ago, we got invited by Cradle Fund for the startup event called B-Linked with Cradle & Startups 2018 (sharing session & networking). I was a representative from Soding and willingly to share about our experience in validating our idea and receive pre-seed investment from Cradle. For your information, our idea has been rejected for the first time but we are able to secure the grant for the second time because our product is able to prove our USP, right target market and some tractions.

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How to start Artificial Intelligence-Based Startup from Zero?

Artificial Intelligence in Startup

Based on my experience, building a startup is not an easy task. It does required perseverance for a long time. Many of us, especially millennials who are likely to take a leap of faith and jump over onto the battleship without a proper planning because thinking that they could make fast money and freedom in terms of time. But the fact is that the reality is totally opposite. 90% of the startups will fail in the first year of the operation and they ended up became a part of this statistic.

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How to build a good tech team in Startup?

How to build a good tech team in Startup?

There is no easy way to determine how good their tech talent is especially in programming skills. It’s like finding a needle in haystack. Many software developers proclaim that they can code, but how good they are in programming? Only after they’ve hired, then we will know how their performance are. If the hired turn out to be a bad programmer, they gave us issues such as project delay nor technical debt which would cost us sum of money. According to Tony Hsieh of Zappos, the real cost of hiring a bad software developer cost that company more than $100 million.

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